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Photography Services in Erie, PA

AKPR now offers professional photography as a service through our new partnership with Zdarko Photography, giving our clients access to Exclusive Partner Pricing on high-quality photo sessions that elevate your brand, sharpen your marketing, and make your content instantly more credible.

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Image by Ross Sneddon

Why Photography Matters for Your Brand

In marketing, people decide fast. Before they read your bio, click your menu, or book a call, they see you. Your visuals are often your first impression—and in a world of constant scrolling, your images either stop someone in their tracks or blend into the background.

Professional photography matters because it:

  • Builds trust immediately. Clear, intentional photos signal professionalism and legitimacy, especially for service-based businesses.

  • Strengthens brand consistency. When your photos match your colors, tone, and aesthetic, your business feels more established and recognizable.

  • Improves performance across platforms. Strong photos boost engagement on social media, improve website conversions, and increase ad effectiveness.

  • Makes content creation easier. A single session can produce weeks (or months) of scroll-stopping content: posts, stories, banners, email headers, team updates, campaign visuals, and more.

  • Tells your story without explaining it. The right portrait, behind-the-scenes moment, or lifestyle image communicates your vibe and value faster than paragraphs ever can.

If your goal
is to:

Look like a brand people want to buy from,

photography isn’t a “nice to have.”

It’s the foundation.

Meet Zdarko Photography

Erie Pennsylvania Branding Photographer
His style of photography is fun, energetic, & tailored to match your vision.

Chris Zdarko specializes in portraits that tell your brand’s story, capturing the vision behind your business and bringing your personality to the surface in a way that feels authentic, bold, and intentional. The goal isn’t just to take pictures; it’s to create images that match your identity and help you stand out in a crowded market.

The energy behind every shoot is confident, driven, and built to showcase what makes you different.

At the heart of the work is a simple belief:

Embrace the uniqueness that separates you from your competition.


Your brand doesn’t need to look like everyone else’s to succeed. It needs to look like you: the real you, the founder you, the team you, the story you’ve built.

Zdarko takes serious pride in learning about your style, your passion, and your goals, not only to dial in the intent of your photoshoot, but also to guide the visual direction of your final gallery.

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Who This Is Perfect For

Photography through AKPR + Zdarko is a strong fit if you’re:

  • A business owner who needs consistent, professional content

  • Rebranding or launching a new offer

  • Updating your website or team page

  • Running ads and want creative that actually performs

  • Tired of stock photos or inconsistent phone images

If you want photos that feel like you, and work like marketing, this is built for you.

How It Works with AKPR & Zdarko Photography

AKPR and Zdarko Photography are partners, so you get professional photography with a smoother process and a clear marketing purpose behind it.

AKPR’s role is to help you figure out what you actually need: the type of shoot, the look and feel, the locations, outfits/props, and the kind of images that will work best for your website, social media, ads, or upcoming campaigns. We can also help build a simple shot list so your session is efficient and aligned with your goals.

Once the vision is clear, you’ll book directly with Zdarko Photography, and as an AKPR client you’ll receive Exclusive Partner Pricing through our partnership. Zdarko handles the session and delivers your final edited gallery, then AKPR can help you plug those photos into your marketing for maximum impact.

Photography services are provided through Zdarko Photography.

Want to see an example session in action?
Check out AKPR’s session with Zdarko Photography here: AKPR Photo Session

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A Photographer with a Story

One of the most unique parts of Zdarko Photography is the personal story behind the craft.

Chris openly shares that he’s colorblind, and for a long time, he let that hold him back from art. But instead of accepting that limitation, he built a solution using his I.T. and “geeky” background.

In his words (cleaned up for the website, but keeping the spirit):
He uses a combination of technology and color codes on screen to confirm exact tones while editing, so his work is precise, consistent, and professionally refined.

That mindset matters: it’s proof he’s not only creative, he’s resourceful, detail-oriented, and committed to delivering quality.

What Types of Photography Are Available?

Because this service is built for business growth and real life, Zdarko Photography can support a range of needs.

 

AKPR will help you choose what makes sense based on your goals and the content you need.

This is ideal for business owners, creators, and professionals who want a full suite of images that represent their brand identity.

What This Includes:​​

  • Lifestyle portraits (working, creating, interacting)

  • “About me” website photos

  • Behind-the-scenes moments

  • Workspace/location shots

  • Tools of the trade (laptop, products, equipment, studio, etc.)

  • Content for campaigns, promotions, launches, and seasonal pushes

    If you’ve ever said, “I need more content,” this is usually the answer.

Frequently Asked Questions

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Let’s Create Your Vision

If you’re an AKPR client, ask us about Exclusive Partner Pricing through Zdarko Photography and we’ll help you choose the right type of shoot, plan the vision, and get you scheduled.

Photography is provided through Zdarko Photography.


AKPR supports planning, coordination, and marketing integration so your images don’t just look great, they help your brand grow.

Let’s Work

Together

  • Instagram
  • Facebook
  • LinkedIn
  • TikTok
What do you need help with?
Monthly Marketing Budget

814-403-0283

ashlyn@akpublicrelations.com

900 State St #100, Erie, PA 16501

 

@2025 AK Public Relations. All Rights Reserved.
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