Arts Bakery

ABOUT ART'S BAKERY:

Art's Bakery has been a beloved staple in Erie since 1950, offering a wide variety of baked goods, deli items, and groceries. Under new ownership, the bakery is excited to continue providing the same delicious treats and friendly service that customers have come to know and love. With a second location set to open this spring, Art's Bakery is committed to expanding its reach while maintaining its commitment to quality and tradition.

WHAT AKPR DOES:

AKPR provides ongoing, comprehensive marketing support for Art’s Bakery, helping the longtime Erie business strengthen its brand, engage its community, and maintain a consistent presence across digital and traditional marketing channels. Our work includes media relations, community engagement, internal communications, consumer relations, social media strategy and execution, event planning, website management, and general marketing consulting.

AKPR manages Art’s Bakery’s social media strategy and content, developing comprehensive content schedules, compelling graphics, and campaigns that showcase the bakery’s products, personality, and connection to the Erie community. We also establish social media protocols and train staff to support consistent execution. These efforts generate significant audience growth, including 2,000 new followers within the first two months of implementing the strategy.

Our team designs and manages Art’s Bakery’s website, creating a digital experience that clearly communicates the brand, supports online ordering, and promotes its loyalty program. Through ongoing website management, we help ensure the site remains current, functional, and aligned with the bakery’s evolving marketing needs.

AKPR also supports event planning, community engagement, and media relations to create additional opportunities for Art’s Bakery to connect with customers and build local awareness. As the bakery’s marketing needs evolve, we serve as a trusted marketing consultant, providing strategic guidance and developing additional marketing materials as needed, including product stickers, labels, and other branded elements.

Through our ongoing partnership, AKPR helps Art’s Bakery blend its longstanding traditions with a fresh, modern brand presence while maintaining the familiarity that has made it an Erie favorite. Our work strengthens brand consistency, expands customer engagement, and supports continued recognition within the community, including Art’s Bakery being named “Best Bakery” in the Erie Choice Awards.